Job Description
A leading e-commerce company based in Durban have an exciting job opportunity for a Campaign Analyst to join their team. The Campaign Analyst will be responsible for ensuring a positive return on investment for their advertising clients and customersYour key job responsibilities as the Campaign Analyst in Durban will include:Helping drive more traffic to websites and increase total online order volume by creating strategic media plansImproving the cart share (as a check out method) for participants and increasing payment volumeBuilding and forecasting available inventory per targeting strategyManaging campaign pacing, performance, and optimization through data analysis and reporting, with actionable takeaways per designated KPIRefining optimization and reporting processes and workflows to gain efficienciesApplying key learnings for wider team training and help define campaign benchmarksCompiling weekly/mid-campaign/end of campaign reports
Responsibilities + Skills
Education
Bachelors degree required
Experience
3+ year experience working in paid digital marketing; specifically programmatic display or paid search