Job Details Standard Bank is the largest bank in Africa and our highly visible brand, award-winning service, and strong global presence helps us maintain our market-leading position. We place huge value on the talent of our people to drive our continued success, and to support our plans for growth. We now need a talented and resourceful individual to help us fulfill our business objectives and build customer loyalty.Job PurposeThe Agribusiness Information and marketing manager will be responsible for proactively creating, improving and maintaining agribusiness content to support the business goals of the Agribusiness of the Standard Bank.Overseeing all agribusiness content creation activities for the Bank’s websiteDuties include distributing content to raise brand awareness for Standard Bank and monitoring web traffic and metrics to analyse and improve agribusiness content management systems. The agribusiness content is to be disseminated via the Bank’s official platforms, internal and external mailing lists, compiling internal and external presentations, and the external platforms to keep the Standard Bank brand and insights top of mind for our stakeholders. The role ensures that content on the platforms stays up to date and relevant, and manages the advertising and branding of Standard Bank Agribusiness at necessary industry events.
Responsibilities + Skills
Creation of entertaining and informative video content for the Banks website and the Commercial Banking Newsletter.Working alongside the Social Media Manager to create business relevant content for the different social media channels.
Targeting buzz words and trending topics within the agribusiness space and basing articles around them.To steer the proactive identification of topical issues for agribusiness banking that are relevant for the strategic intent of the Bank and communicate them.
To facilitate ongoing improvement of agribusiness content to gradually establishing Standard Bank as a reputable source of current and useful agribusiness content in South Africa.