Job Description

A media company based in Cape Town have a great job opportunity for a Media Analyst to join their team. Their culture is fast-paced, casual and fun. They believe in a strong, team-oriented culture and they want to recruit other like-minded digital experts who enjoy the same. If you are a Media Analyst with a thorough understanding of digital and social media metrics, this job could be perfect for you!Your key job responsibilities as the Media Analyst in Cape Town, South Africa will include:Manage online campaigns, reporting and analytics in all digital and social media channelsEnsure accuracy and attention to detail in all phases of digital tracking: data collection, data processing and reportingPull data from Facebook, Twitter, Instagram, Google Analytics and other sources and aggregate results into a proprietary databaseAnalyze, measure and interpret digital and social media KPIs with the ability to deliver insights in a constructive and concise mannerMonitor activity on an ongoing basis to identify optimization opportunitiesProvide a holistic view of media impact across channels and client properties in order to tie campaign performance together across paid, owned and earned platformsImplement ad-hoc projects to build data resources, enhance reporting and deliver cross-campaign analytical insightsMonitor competitive landscape and stay current with industry trendsProvide Google Analytics training to clients